by Kassandra Strout | Jun 16, 2017 | This Week In Business
We’ve covered selling in a general sense and gone into detail about cross-selling, the next item on the list is upselling. With upselling, you’re selling a person a better, more expensive version of whatever they were initially planning on buying. If...
by Kassandra Strout | Jun 9, 2017 | This Week In Business
Back in January and December, I was spending a lot of time on Amazon trying to create a Baby Registry. As a first timer whose Mom didn’t necessarily use the internet to create a baby registry, I was on my own figuring this out. Fortunately, hundreds (or...
by Kassandra Strout | Mar 3, 2015 | Websites
In our first couple blog posts of the series, we discussed the basics of online sales and what to consider when selling products. Selling tangible objects seems pretty straightforward, but what if your business a) is a venue, like a community center or stadium,...
by Nicole Ouellette | Jan 4, 2011 | Marketing Monday
I have had several artists recently ask me about selling their work on their own websites. The problem is an ecommerce website is some of the additional costs that they require: Secure certificate: The little padlock that shows the website is ‘secure’....
by Nicole Ouellette | Oct 1, 2009 | Good For You
It all started when I ordered this fabulous silk designer dress on eBay. Normally completely out of my price range, I got it for $40. I figured if it didn’t fit, I could have it altered. The dress was even more beautiful in person but since I am not a size 8...
