by Kassandra Strout | Apr 7, 2015 | Social Media
This is one of my favorite spoof ads. For those who market for restaurants or food chains, the clear choice for burger “modeling” is the burger to the left. Sure, it’s had some work done (the nature of this work is the meat of this post), but...
by Nicole Ouellette | Jan 14, 2013 | Marketing Monday
I love food. For awhile, I was a ranked Klout influencer on the subject of avocados. True story. What makes me really sad is when I go into a restaurant and it’s awesome but there is no way anyone would know about it. Here are a few easy wins you can do with...
by Nicole Ouellette | Jun 22, 2010 | Marketing Monday
The Chinah Dine-ah has an email list of hundreds of people and a Facebook page with thousands of fans, which is not obvious when you look at their site. The reason? They’ve come up with a systematic way of asking people to keep in touch and consistently produce...
by Nicole Ouellette | Jun 8, 2010 | Marketing Monday
Every Monday, the Breaking Even blog profiles a person, business, or organization doing cool things online. Have a nomination? Let me know about it! My friend Paul set up a Facebook page for Finn’s Irish Pub, a restaurant in downtown Ellsworth. Since Paul owns...
