by Nicole Ouellette | Jun 8, 2021 | This Week In Business
You might have heard (or experienced yourself) that it’s less expensive to retain a customer then get a new one. So whether you have a new product or service or are just thinking it might be good to reach out, this video has some ideas about how you can re-engage your customers, offline and online.
(Greeting card designs have been uploaded here for amusement and light commercialization: https://society6.com/breakingeven)
#customerservice
#marketing
#smallbusiness
#feedback
#onlinecommunity
by Nicole Ouellette | Jun 1, 2021 | This Week In Business
Want better results from your people you hire to help you with your business stuff, like graphic designers and interns? Wish your staff was more efficient creating things like flyers and email newsletters? Then branding guidelines are worth making! This broadcast has three approaches; just pick the one that works for you and watch your organizational efficiency and results improve over time.
#branding
#brandingguidelines
#smallbusiness
#marketing
by Nicole Ouellette | Mar 23, 2021 | This Week In Business
Company Retreats For Small Teams: The What, Why, and How We Do It
If you think of singing ‘Kumbaya’ around a campfire or walking across hot coals when you think of company retreats, think again. You can mix business and fun, even if you have a small team by getting everyone together in a ‘room’. This video is about how to hold a company retreat, even if you have a small team.
Additional Resources:
Sample Retreat Agenda
Another one of our blogs about the subject: https://breakingeveninc.com/bec-retreat-how-what-why/
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by Nicole Ouellette | Mar 16, 2021 | This Week In Business
Request For Proposals (RFPs) are a job hazard for any of us service providers. This is a video of why I hate RFPs and, if you absolutely have to do one or really want to anyway, how to set your new contractor up for success on the internet project.
by Nicole Ouellette | Mar 7, 2021 | This Week In Business
Want to create a way for customers to pay you over and over? Having some kind of subscription product is a great way to keep the same customers happy month to month. Debbie at Junkchique just went through our working group through the SBDC Canton about this very thing and she’s here to talk about her approach, her marketing, and her sales since launching last week.
by Nicole Ouellette | Mar 1, 2021 | This Week In Business
So you are DIYing your website (or looking to have someone build you one) and you need some photos. What kind of photos do you need? How can you make your photos look more awesome? Guest Jennifer Belman is the co-owner of Downeast Photography which specializes in business photography and product photography in Ellsworth Maine and will answer all our questions (or at least some good ones).
