by Kassandra Strout | Jun 10, 2016 | This Week In Business
Last week, we shared tips about getting ideas out of your head and organized. In that post, we stressed the importance of being consistent with where you keep these notes. Some people prefer to have them physically written down, others prefer to have them stored on...
by Nicole Ouellette | May 23, 2016 | This Week In Business
One of the most stressful things you’ve have to do as a business owner is close your business. Whether it’s for a good reason (Ex: Getting married and moving to Tahiti) or a bad reason (Ex: bankruptcy), every business ends in some way. My mom very recently...
by Kassandra Strout | Mar 11, 2016 | This Week In Business
One of the cool aspects of our work is that it can be done remotely (I’ve talked about this a bit before). While 90% of the time you can find Nicole or I in the office, occasionally we are working from…elsewhere. And with John and Alilia on board, we have...
by Kassandra Strout | Feb 22, 2016 | This Week In Business
As businesses, one of our goals is to increase our number of customers, right? As this number grows, retention also becomes a point of concern. How do you strike the balance between gaining new customers and encouraging repeat customers? One common method is a loyalty...
by Kassandra Strout | Feb 1, 2016 | This Week In Business
It’s everyone’s dream to get paid more to do less, or nothing at all (which is why everyone was clambering for Powerball tickets recently). You’ve probably heard the statistics of corporate CEOs and how their salaries translate to an hourly rate. If I just had their...
by Nicole Ouellette | Dec 8, 2015 | This Week In Business
I had a client pass me on someone’s business card recently. The person works for a local radio station and I am 99% sure makes his money based on the ads he sells. Title on the business card? ‘Marketing Consultant’ Um, no. To me if someone gives...