by Nicole Ouellette | Mar 20, 2025 | This Week In Business
There are various times in your business life when you need a logo. Logos can be used for short-term projects like an event or marketing campaign, but they could also be used longer-term (like what is going on with that sign you’re putting in front of your...
by Nicole Ouellette | Feb 16, 2025 | About Us, This Week In Business
New Chapter, New Name I named my company ‘Breaking Even Communications’ back in 2008 because my personal finance blog, which I started in 2007, was called Breaking Even. Because of this, I could use one domain for both the ongoing blog and the potential...
by Nicole Ouellette | Jan 22, 2024 | Email Marketing, This Week In Business
**Note: I have used this software for free (value $10/month)** So Bulletproof Inbox slid into my DMs four months ago, and I’ve been giving it a shot. If you want help managing your email, this video is for you! Try for free for seven days at bulletproofinbox.com...
by Nicole Ouellette | Sep 11, 2023 | This Week In Business
Master Resell Rights are all downside and the latest get-rich-quick scheme. Here’s a short-ish video comparing it to something you might actually understand (because the people trying to sell it to you online are being pretty vague). Agreement referenced:...
by Nicole Ouellette | Sep 28, 2021 | This Week In Business
I’ve worked with A LOT of marketing interns over the years and a large part of what we see is interns who are overwhelmed by being given a giant task like making a company’s entire marketing strategy. In this video, I outline why I think this is ridiculous...
by Nicole Ouellette | Aug 17, 2021 | This Week In Business, Websites
Whether you starting doing events for your business during the pandemic or events have become a part of your revenue more generally, you have no doubt considered software to have you manage it all. Here’s a video about what you need to know to pick the best...
