by Kassandra Strout | Feb 26, 2015 | Tech
Some weeks, we end up doing more design than marketing. This was one of those weeks. After some of our meetings, we felt kind of like parents who were telling their kids they couldn’t go to a party, but that they’d thank us later. We aren’t trying to...
by Kassandra Strout | Feb 19, 2015 | Email Marketing, Tech
One of our friends asked us an interesting question about email “How do you prevent email issues like emails not reaching clients or going straight to spam folders – even when clients give you their email address with permission to send them stuff?”...
by Kassandra Strout | Feb 13, 2015 | Tech
Building and maintaining websites is endlessly fascinating to me, because there are so many different routes to explore in terms of design and functionality. For the sake of narrowing down this topic (and because this blog post would be more like a collection...
by Kassandra Strout | Feb 12, 2015 | Tech
This week, we discuss some ideas about people who troll (that is, attack others online…not the other kind). While we don’t get many online haters (let’s face it, we’re a small-scale operation in Maine), we still see negativity online aimed at...
by Kassandra Strout | Feb 10, 2015 | Tech
Technologically speaking, I am always a few steps behind the crowd. People who don’t know me assume I’m savvy because of age and job (neither of which are relevant to technological expertise), and people who do know me would never make that assumption....
by Kassandra Strout | Jan 29, 2015 | Tech
We cover quite a bit of ground in this week’s Tech Thursday: The new Call-to-Action feature for businesses on Facebook. We just noticed it’s appearance this Monday, and while the options are not incredibly robust (yet), it seems like a pretty useful tool....