Tinder: A Case Study

Note: this post is purely for fun, and all social observations are based on a very small sample of the population. Actually, just 2 people.  A couple months ago, I was visiting my family in the midcoast Maine area and went out to lunch with my cousin JD and one of his...

Anonymous Social Networks 101

The internet began as an anonymous place. Chat rooms asked us ‘a/s/l’ and I’m sure I am not the only one who pretended to be a completely different age, sex, and location than I was. There was something about trying on a new identity. As social...

The Before & After Craze

Whenever you get on the internet or social media, eventually as you scroll through various posts, you’ll probably encounter a “before and after” image. I recently saw this article about a woman’s photoshoot before/after her gastric bypass...

When Automated Marketing Goes Wrong

Earlier this week, I received the following email from Pinterest: You may wonder why this is at all significant. Kassie, Pinterest sends emails like this all the time…Yes, they do. But guess what? I don’t hate running- I really, really love...