by Nicole Ouellette | Oct 14, 2020 | Websites
“Send us your bio.” You think you’ve written something that sounds confident without bragging, succinct with enough detail, fun without trying to sound like the class clown. Experienced copywriter Katie Rice-Guter shares some of her secrets to...
by Nicole Ouellette | Oct 13, 2020 | Advertising
In this ‘If I Was A Marketing D-bag’ installment where we talk about marketing tactics we were use if we were a bunch of jerks who had no moral compass and just wanted to take your money. This week’s edition is how to run spammy ads, mainly on...
by Nicole Ouellette | Oct 13, 2020 | This Week In Business
Today’s topic is going to be a longer running topic called ‘If I Was A Marketing D-Bag’ where I discuss things I could do and know exist but won’t do because I enjoy sleeping at night. This is all about buying online reviews: how you would do...
by Nicole Ouellette | Sep 9, 2020 | This Week In Business
So we’ve all been running a business during a pandemic. And we’ve learned some stuff. Sure, some is specific, like mask mandates but other stuff is here to stay. Here’s what I’m taking with me in my business life going forward, for my...
by Nicole Ouellette | Mar 25, 2020 | This Week In Business
Alright, we’ve all been spending the last week or so (myself included) kind of sitting in the suckage of this. But now, it’s time to be resilient, which I get is easier said than done. (As someone paying for 4,000 square feet of empty space, trust me, I...