by Nicole Ouellette | Nov 16, 2021 | Advertising, Social Media
So last week, we talked about how influencer Dave Hollis has changed monetization strategies. But the reality is most of us don’t want to be influencer/guru/aspirational lifestyle bloggers. We kind of like running our business and as part of it, we have to...
by Nicole Ouellette | Nov 9, 2021 | Advertising, Blogging, Social Media
So last week, I posted a viral video about Dave Hollis and his shift in monetization strategy. Some of the video comments were Dave Hollis snark. I don’t know him personally (obviously) and I do consider some of his behavior at the very least inappropriate, but...
by Nicole Ouellette | Nov 2, 2021 | Advertising, Email Marketing, Tech, Websites
I’m traveling today but don’t worry, this is the livestream equivalent of a substitute teacher’s plan that the regular teacher leaves… so I hope you have that same feeling of excitement as when that TV/laserdisc player rolled into the...
by Nicole Ouellette | Oct 26, 2021 | Advertising, Social Media, Tech
Does Timing Matter When You Post On Social Media? Maybe a bit but not in the way you may think it is. The reality is that what timing works best can depend on what platform you are using; what audience you are targeting; what industry you are in; and more. (Examples...
by Nicole Ouellette | Oct 19, 2021 | Email Marketing
DMARC is an acronym but the main thing you need to know about it is it helps you send your email more securely by adding two aspects to your email. People can spoof both phone numbers and email addresses and locking down your domain/email with DMARC means they...