by Nicole Ouellette | Jan 31, 2021 | This Week In Business
So you want people to pay you on the internet, congratulations! Not to be difficult but let’s figure out the vocabulary so we can talk about this. Donation – one time or recurring support without any expectation Fundraising – money raised goes toward...
by Kassandra Strout | May 30, 2016 | Marketing Monday
You might assume that an auto museum with over 50 collections (rotating and permanent) tucked away in Seal Cove would easily slip into stagnancy when it comes to marketing and self-promotion. Seal Cove Auto Museum proves this assumption wrong- in fact, they go above...
by Kassandra Strout | Oct 23, 2015 | Websites
This series was inspired by Quarter Life Poetry and my fascination with Microsoft Paint. There are all kinds of excuses why people aren’t making online donations and, as the appeals letters, commercials, and annual asks roll in during the most generous time of the...
by Kassandra Strout | Nov 6, 2014 | Websites
Some statistics: In 2013, 33.6% of all donations to charities occurred in the last 3 months of the year. In 2012, $24 billion in donations happened online. Does your business have an online donation form? With the season of giving just around the corner, make it...
